Cinema - TV

Black Widow Targets $60M From Disney+ Premier access alone

todayJuly 12, 2021

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Black Widow‘s box office haul for opening weekend includes more than $60 million in global spending from those who streamed it at home via Disney+ Premier Access.

And for those who have kept tabs on the Disney+ Marvel series that have rolled out this year, the feature film’s post-credits scene features a character that — because Black Widow‘s release was delayed for so long — wound up being introduced on one of said TV series. (If you saw the film but not the TV series in question, here’s a quick recap of what you missed/additional insight on who that was.)

All told, the first Marvel Studios film in two years bowed to more than $215M globally, including $80M in domestic box office, $78M in international box office, and the aforementioned $60M in “Disney+ Premier Access consumer spend globally” — a metric that Disney+ had not divulged for prior releases to the streaming service’s surcharged hub.

With those U.S. tallies, Black Widow enjoyed the largest domestic box office opening since the COVID-19 pandemic began, and the largest domestic opening weekend since Star Wars Episode IX: The Rise of Skywalker (in December 2019).

Additionally, the combined theatrical and Disney+ Premier Access hauls makes Black Widow the only film to surpass $100 million in domestic consumer spend on opening weekend since the start of the pandemic.


Written by: New Generation Radio

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