Instagram Head: ‘Instagram is No Longer a Photo Sharing App’
Instagram is looking to focus its attention on competing directly with TikTok and as a result, its head Adam Mosseri says that the popular app is no longer a photo-sharing app, but will shift to entertainment, video, and shopping. “We are no longer a photo-sharing app,” Mosseri says bluntly in a video posted to Twitter. “The number one reason people say they use Instagram, in research, is to be entertained.” […]